A program to accelerate start-up growth
A pan-African pilot program, XL Africa’s objective is to scale up high-growth digital start-ups that are providing services and generating revenue while creating employment. The program aims to help businesses attract capital between $250,000 and $1.5 million. It culminated in a two-week residency in Cape Town, South Africa, where entrepreneurs pitched their business concepts to investors following intense mentorship and support on getting investment-ready. Coming from eight different countries, they provide services including solar energy, event planning, printing, and agriculture data via drones.
“Being here, pitching to investors has been very helpful. I could never have got this exposure. It’s hard to be in a room full of investors interested in investing in Africa,” said Uwazie. “But what we need are people who will help us open doors, mentors who understand how Nigeria works.”
Uwazie said it was helpful to spend time with her peers, Africa’s crème de la crème of start-ups, who went through a rigorous selection process from over 900 applicants to be chosen for the XL Africa program.
She founded her company, TalentBase, whose motto is “bringing payroll online across Africa” after working in human resources for 10 years and says providing a software solution in this sector was a natural progression. Next, Uwazie plans to take TalentBase to other countries such as Kenya and Ghana.
Investment readiness is key
Paul Noumba Um, World Bank country director for southern Africa, said XL Africa showed that scaling up Africa’s top start-ups was a worthwhile project which needs continued support.
“What I saw here is really exciting. These are companies that are already running and solving problems in Africa and helping consumers and businesses to be more efficient. For instance, if you are in Nigeria, there’s Rensource, which offers affordable electricity supply, and a company can run without having to worry about investing in back-up generators,” he said. “It’s great to see the World Bank Group develop a platform such as XL Africa for identifying and nurturing innovative and disruptive start-ups, but we need to continue building national and regional ecosystems to multiply these successes.”
In designing XL Africa, the World Bank Group elected to target the investment readiness of the top digital firms that were poised for scaling through custom mentorship and direct access to investors, a need unmet by many existing accelerators on the continent. Sourcing experienced local mentors for the program was especially difficult and is among the elements of Africa’s entrepreneurship ecosystems that need further strengthening for future generations of pan-African programming to be successful, said Natasha Kapil, World Bank senior private sector specialist.
XL Africa entrepreneurs on stage with their mentors and representatives from the World Bank Group and implementing partners. Copyright: World Bank
The role of policy
Down the hall from the young entrepreneurs’ pitch session were policymakers, donors, and investors in a forum exchanging ideas about what was required to scale high-growth start-ups like the ones in the XL Africa program. They discussed how providing support to entrepreneurs could be done more effectively, asking whether acceleration was a panacea to solving problems experienced by start-ups and whether the model used in the XL Africa program, which worked well with digital start-ups, could do the same for other sectors.
Tony Elumelu Foundation CEO Parminder Vir highlighted the importance of empathy. She said there was a need for investors to become mentors to start-ups to learn about their reality, as this would enable investors to better empathize with the entrepreneurs while bringing their business acumen to the creativity offered by the entrepreneurs. She urged investors to “take a risk and invest in Africa’s talent.”
Vir said it was critical to utilize well-tested African models that are successful and combine them with Western models to build “a truly African ecosystem by Africans. Let’s develop models from Africa. Let’s get African capital to work for Africa.”
She also said governments had a critical role in creating enabling environments for entrepreneurs, citing Rwanda, Tanzania, and South Africa as some of the countries in Africa with the most developed ecosystems, but still needing their governments to address basic internet access issues.
Also speaking at the forum was Hugues Vincent-Genod, senior investment officer at Investisseurs and Partenaires, an investment group with 50 years of investing, mostly in West Africa. He said their challenge was working with entrepreneurs who were not investment-ready. “Most important is providing seed finance and letting those who fade do, as this is what helps to pick the winners, who will create jobs,” he said. Vincent-Genod also said donors had a critical role to play in de-risking investment in the early stages of technology start-ups.
Hard work paying off
The XL Africa start-ups’ pitches are generating new investments, as forecasted. Disrupt Africa reports that XL Africa participant Sendy from Kenya—a technology-enabled transportation service—raised an impressive $2 million, and is still looking for additional investments. And Jamii from Tanzania—a mobile-powered financial inclusion and health care company, backed by Bill and Melina Gates—are in conversations with several investors after participation in XL Africa.
Klaus Tilmes, World Bank Group director of the Trade & Competitiveness Global Practice, said, “As donors, we need to focus on scalable models supporting innovation and digital entrepreneurs that are attractive to angel and venture investors.” He said Africa was mature enough to create its own models that included local investors, adding that it was important to leverage government support and to have continuous collaboration with partners that show accountability.
XL Africa is supported by infoDev and the World Bank Group, with financial support from the governments of Finland, Norway and Sweden.